Santrupt Pvt Ltd Mon – Sat: 9:00 AM – 6:00 PM IST
info@santrupt.com • Commercial Desk: +91 84461 23813
Quality Certified by Tru-Shine & Santrupt Pvt Ltd

Premium Home & Fabric Care Solutions

Cleaner. Safer. Healthier.

Engineered with advanced cleaning technology and quality assured by Tru-Shine, Hygiene Plus brings superior stain removal, deep fabric care, and long-lasting freshness to every wash cycle.

Explore Product Range Become a Channel Partner
Category Expansion

Active Product Portfolio

Clean white texture and fine granules representing detergent powder
Flagship Liquid Detergent
Hygiene Plus Liquid Detergent (2L Value Pack)
Powerful Cleaning • Remove Tough Stains • Long-Lasting Freshness

Formulated with concentrated stain-dissolving micro-agents that penetrate deep into woven fibers without deteriorating tensile strength or natural garment luster. Engineered for optimal performance across all automated washing machines and manual bucket cycles.

Net Volume: 2 Litres Front Load Compatible Bucket Wash Safe Ergonomic Corner Spout
Clean white texture and fine granules representing detergent powder
Fiber Nourishment & Fragrance
Hygiene Plus Fabric Conditioner (1L Refill Pouch)
Fresh Bloom Fragrance • Softness You Can Feel, Freshness You'll Love

Imbued with botanical conditioning conditioners that smoothen stressed threads, neutralize static cling, and impart a delicate floral blossom scent that lingers for days. Delivers cashmere-like softness to cottons, linens, synthetics, and everyday apparel.

Net Volume: 1 Litre Fiber Protection Matrix Fresh Bloom Scent Anti-Wrinkle & Anti-Static
Category Expansion

Upcoming Product Portfolio

Clean white texture and fine granules representing detergent powder In Formulation
Laundry Care

Hygiene Plus Detergent Powder

High-efficiency cleaning powder packed with active stain busters, optical brighteners, and anti-graying agents for daily heavy laundry requirements.

Solid cleansing bar on minimal stone pedestal in studio lighting In Formulation
Spot Treatment

Hygiene Plus Detergent Cake

Solid laundry bar with heavy-duty grease-cutting power, ideal for spot treatment on collars, cuffs, and everyday manual hand-washing.

Commercial high-volume container for institutional hygiene Commercial Bulk
Institutional Supply

Liquid Detergent – 5L Bulk Pack

High-volume bulk canister tailored for large families, commercial laundries, hotels, and institutional facilities requiring maximum value and efficiency.

Editorial minimalist living interior with fresh sunlight and natural textures
Clean Living • Santrupt Pvt Ltd
Enterprise Profile

About Santrupt Pvt Ltd

Santrupt Pvt Ltd is a forward-thinking fast-moving consumer goods (FMCG) enterprise dedicated to elevating daily household hygiene and fabric care standards. Operating under our flagship brand, Hygiene Plus, we manufacture and distribute high-grade liquid detergents, fabric conditioners, and cleaning solutions designed to keep your clothes clean, vibrant, and fragrantly fresh.

Every product from Santrupt Pvt Ltd represents relentless innovation, strict manufacturing standards, and complete customer satisfaction.

Core Enterprise Strengths
Advanced Formulations: Tough on stubborn stains, exceptionally soft on delicate fibers.
Eco-Conscious Packaging: Convenient spout pouches engineered to minimize spillages and reduce polymer waste.
Quality Assured: Backed by rigorous product testing under strict quality guidelines.
Nationwide Distribution Network: Rapidly expanding reach across retail, commercial, and institutional markets.
Explore Channel Partnerships
Corporate Directive

Our Vision

“To establish Hygiene Plus as a premier, household-trusted FMCG brand across India and global markets, recognized for uncompromised quality, innovation, and sustainable cleaning solutions.”

Strategic Roadmap

The Four Mission Pillars

01
Product Excellence

Develop superior cleaning solutions delivering visible results in every wash cycle.

02
Consumer Health & Safety

Non-hazardous, skin-friendly, fabric-safe formulations for healthier homes.

03
Strategic Growth

Robust distribution partnerships, automated manufacturing, and continuous chemical R&D.

04
Accessibility

High-grade household hygiene engineered to be affordable across all regional consumer tiers.

Corporate Governance

Board of Directors

The executive leadership team guiding nationwide brand development, chemical R&D, factory operations, and retail logistics at Santrupt Pvt Ltd.

Portrait of Punam Kedar, Director – Marketing and Brand Development

Mrs. Punam Kedar

MBA (Marketing) - Brand & Marketing
Director – Marketing & Brand Development

Leads nationwide brand positioning, consumer acquisition campaigns, and product packaging design for Hygiene Plus.

Prior Track: Ex-Sales Manager at Eastern Condiments
Regional Sales Manager at Venky's India.
Portrait of Punam Kedar, Director – Sales
Portrait of Dattatray Kedar, Director – Sales

Mr. Dattatray Kedar

MBA (Marketing)
Director – SalesCommercial Sales

Oversees strategic sales planning, distribution network building, retail expansion, and commercial launching operations.

Alumnus & Track: MIT Pune
Sales leadership at Godrej, Parle Agro, Hershey India, and Yakult Danone India.
Portrait of Dattatray Kedar, Director – Sales
Portrait of Chintan Parikh, Director – Product Development

Mr. Chintan Parikh

B.Com
Director – Product Development

Spearheads research and development, formulation design, quality testing, and new category innovations to maintain competitive superiority.

Portrait of Neel Mehta, Director – Production

Mr. Neel Mehta

Operations & Supply-BMS / MMS
Director – Production

Manages factory infrastructure, manufacturing operations, quality control protocols, and supply chain logistics to guarantee product availability.

Business & Partnership Opportunities

Become a Channel Partner

Santrupt Pvt Ltd invites ambitious distributors, stockists, super-stockists, and institutional buyers to join the rapidly growing Hygiene Plus FMCG distribution network across India.

Rewarding Trade Margins Attractive distributor margins, upfront schemes, and volume incentives.
High-Demand Category Everyday consumable necessity with continuous household repeat cycles.
Robust Marketing Support Retail POP banners, promotional collateral, and regional ad campaigns.
Tru-Shine Consistency Uncompromising chemical stability and leak-proof spout pouch standards.
Modern Trade & Retail Chains Retail-ready with GS1 barcodes and automated compliance.
E-Commerce & Q-Commerce Supply Leak-proof spout pouches built for e-commerce and quick-commerce.
Pan-India B2B logistics and distribution network nodes
Direct Communication

Corporate Office & Sales Desk

Company Entity
Santrupt Pvt Ltd
Brand: Hygiene Plus
Official Email Inquiries
Commercial Sales Support
+91 84461 23813
Direct line for super-stockists & retail buyers
Operational Hours
Monday to Saturday: 9:00 AM – 6:00 PM IST
Closed on Sundays & Statutory Holidays
Fast-Track Response

Website Inquiry Form

Submit your commercial or product query. Required fields are marked (*).